Explores the essential role of managerial theory and practice within the public relations/communications function of organizations.

How to apply the key techniques learnt in One-Minute Manager. This is the companion to the original blockbuster bestseller which has transformed businesses around the world.

Offers a collection of seventy-six insightful mantras, which delve into the many issues and obstacles that arise when an organization commences on its quality journey. This book addresses key issues related to quality and quality management in a simple and jargon free manner.

Offering a student-friendly introduction to quantitative methods, this text covers all of the need to know basics in a clear and engaging manner. Quantitative Methods is an ideal text for students of all levels coming to the subject for first time.

Using a rigorous exercise-based approach, this title provides in-depth guidance on how to apply to most widely-used statistical methods in business. Each chapter focuses on a selection of statistical techniques, illustrated with examples from across business, marketing, economics, accounting, finance and public administration.

Instead, Kets de Vries shows that our life is enriched, and our ability to make meaning and find happiness is increased, when we acknowledge the inevitable price we have to pay for knowing our own mind and understanding our inevitable end.

Support your students' research project with robust and pragmatic guidance on the entire process. Research Methods for Business Students introduces a range of features, including a glossary of terms, case studies and articles, and self-study prompts that will encourage your students to apply what they have learned to their own research project.

The attempt to create a neoliberal regime of investment protection resulted in resistance and changes in the legal rules. This book analyses the nature of those changes, considers their adequacy and explores the scope for future changes. It also considers the possibility of change in terms of resistance to power.

While most companies recognize the key significance and importance of innovation this is frequently overwhelmed by short-term objectives and constraints. This is the innovation paradox. The aim of this book is to describe management practices that resolve this paradox.

Helps retail business owners successfully start and run their businesses. This fifth edition includes expanded information on consumer purchasing and apps. It also features a chapter containing specific tips on using the internet for marketing and two-way communication with customers.

Linking theory and practice, this book aims at equipping public managers and those studying public management with the necessary knowledge and skills to manage risk, and effectively deal with crises. It covers events and incidents such as: natural catastrophes; terrorist attacks; corporate failures; and more.

Lead the organization of the future with a new type of leadership that is grounded in trust, value and reinvention in today's changing business landscape.

In his international bestseller "Leading Change," Kotter provided an action plan for implementing successful transformations. Now, he shines the spotlight on the crucial first step in his framework: creating a sense of urgency by getting people to actually see and feel the need for change.

Offers conceptual and applied coverage of different aspects of the management and operation of services. This book also offers the information on Six-Sigma and RFID, as well as developments in other important industry topics.

Learn how to develop a clear and calm way to be more creative, gain greater focus and reclaim productivity.