Conceived by Chris Grey as an antidote to conventional textbooks, each book in the `Very Short, Fairly Interesting and Reasonably Cheap' series takes a core area of the curriculum and turns it on its head by providing a critical and sophisticated overview of the key issues and debates in an informal, conversational and often humorous way.
An internationally bestselling fable about a spiritual journey, littered with powerful life lessons that teach us how to abandon consumerism in order to embrace destiny, live life to the full and discover joy.
Presents a comprehensive treatment of political economy. This title includes the author's assessment of the mercantile system, his advocacy of the freedom of commerce and industry, and his prophecy that 'America will be one of the foremost nations of the world'.
This timely and important book features candid interviews with global leaders at the heart of this debate, from Facebook's Sheryl Sandberg and Goldman Sachs' CEO Lloyd Blankfein to Tony Blair and Tim Berners-Lee, inventor of the World Wide Web.
'Ridley is spot-on when it comes to the vital ingredients for success' Sir James Dyson
Building on his bestseller The Rational Optimist, Matt Ridley chronicles the history of innovation, and how we need to change our thinking on the subject.
Trend research can be executed in a structured manner, but how to learn this? This book provides the full scope on trend research, from scanning to analysing and applying trends. It shows how to use trend research to explore the future. It brings trend theory in an accessible manner without devaluing the subject of trend research.
Running your own business is nowhere near as tough as you might think. So what are you waiting for? In this title, the author sets out to inspire - and guide - every budding entrepreneur. It tackles the issues that really matter: finding the right idea, sourcing funds, and getting the best from the people you meet on the way - chiefly yourself.
Managing Innovation is an established, bestselling text for MBA, MSc and advanced undergraduate courses on innovation management, management of technology, new product development and entrepreneurship. It is also widely used by managers in both the services and manufacturing sectors.
Covering the period c.1200-c.2000, this book provides an innovative investigation of entrepreneurship in a long-run historical perspective, presenting new insights into the personal characteristics of successful business people and deepening our understanding of the roots of industrialization and economic growth.
By understanding and applying the thirteen simple steps that constitute Napoleon Hill's formula, you can achieve your goals, change your life and join the ranks of the rich and successful. This book provides examples of men and women who, in recent times, exemplify the principles that Hill promulgated.
Thoroughly updated with new video feature and expanded range of global case studies, the new edition of this bestselling text synthesizes theoretical depth and practical skills-building, developing critical understanding and good management practice. A holistic approach to the issues facing small businesses from start-up to growth and maturity.
Worry affects everyone and descends with ease upon work, money, family life and relationships. This book offers practical strategies for breaking out of this destructive habit, before it breaks you. It shows how worry has been conquered by thousands, some famous, but most just ordinary people.
Innovation and Entrepreneurship 3rd Edition is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students studying business and management studies, but also those on engineering and science degrees with management courses.