Presents the theory and practice of enterprise for students, revealing its capabilities and limitations, and the processes and the skills. This title employs a 3-part structure: entrepreneurship as a process, the entrepreneur as a person, and how entrepreneurs create value to acknowledge that entrepreneurship unfolds in various contexts.
Thoroughly updated with new video feature and expanded range of global case studies, the new edition of this bestselling text synthesizes theoretical depth and practical skills-building, developing critical understanding and good management practice. A holistic approach to the issues facing small businesses from start-up to growth and maturity.
The fully updated 5th edition of the UK's market-leading book on entrepreneurship combines theory with practice to provide a holistic introduction to entrepreneurship, alongside hands-on guidance for aspiring small business managers.
This textbook differs from its competitors by placing an emphasis both on the core processes and practices of entrepreneurship, as well as demonstrating the impact of complex, local environments in shaping processes of entrepreneurship.
A detailed and critical analysis of the multiple types of entrepreneurship, helping students to understand the practical skills and theoretical concepts needed to create their very own entrepreneurial venture.
Prepare yourself and your company for the journey from founder to CEO and from start-up to scale-up with expert and practical advice from an award-winning executive coach.
This book brings together expert scholars in the field of entrepreneurship, to provide a collection of truly international case studies centred on entrepreneurial firms worldwide. A broad range of topics are covered, including corporate, social and indigenous entrepreneurship, making it an ideal supplement to introductory textbooks on entrepreneurship.
'Ridley is spot-on when it comes to the vital ingredients for success' Sir James Dyson Building on his bestseller The Rational Optimist, Matt Ridley chronicles the history of innovation, and how we need to change our thinking on the subject.
Trend research can be executed in a structured manner, but how to learn this? This book provides the full scope on trend research, from scanning to analysing and applying trends. It shows how to use trend research to explore the future. It brings trend theory in an accessible manner without devaluing the subject of trend research.
Anyone thinking of starting their own creative business will find this book an invaluable resource. Doug Richard takes the reader through ten clear steps of shaping and then launching their business, with real-life examples of a huge range of creative start-ups to bring the information to life.
Worry affects everyone and descends with ease upon work, money, family life and relationships. This book offers practical strategies for breaking out of this destructive habit, before it breaks you. It shows how worry has been conquered by thousands, some famous, but most just ordinary people.
This new collection of readings delves into the latest issues and controversies in entrepreneurship. Each article provides deep, balanced and authoritative coverage and points to reliable resources for further study.
This innovative textbook covers the most important managerial challenges facing family businesses. It is research-based and includes theory and practice along with concepts, cases and reflection questions to illustrate the key topics.
Mastering Entrepreneurship appears at a time of unprecedented technological advice and amid an upsurge of entrepreneurial activity around the globe. Covering entrepreneurship in its fullest sense, from starting up to managing growth, from conception creation to capturing value.