Innovation Management provides a concise and practical approach to developing and implementing strategies. Covering the tools needed to develop and apply effective strategies to improve performance in both service and manufacturing companies, it is an excellent resource for students and managers alike.
The examples are all internationally known retail companies, to facilitate an understanding of what is involved in strategic retail management and illustrate best practices.
In the third edition, all chapters were revised and updated.
Introducing students to the key skills they will need in a planning career, this book draws on case studies and the advice of professionals from around the world to show students how to develop their skills for success in the workplace.
An essential quality management resource for students and practitioners alike now in its sixth edition This popular and highly successful text on Quality Management has been fully revised and updated to reflect recent developments in the field.
Creative Content Kit is a four-step process for creating content strategy, inspired by 'The System of Publishing' theory (Bhaskar, 2013). Each stage contains a set of cards with methods, content types, platforms and tools.