Innovation Management provides a concise and practical approach to developing and implementing strategies. Covering the tools needed to develop and apply effective strategies to improve performance in both service and manufacturing companies, it is an excellent resource for students and managers alike.
Strategic Management is a core strategy textbook, covering all the major topics particularly from a global perspective. It delivers comprehensive coverage of the subject in an easy-to-read style with extensive examples and a range of free support material that will help you learn actively and effectively.
Foundations of Strategy, second edition is a concise text aimed at both undergraduate and Masters students. Written in an accessible style with the needs of these students in mind, the latest edition has a clear, comprehensive approach, underlined by sound theoretical depth.
Former P&G CEO AG Lafley and Rotman School Dean Roger Martin provide a powerful framework that demystifies and simplifies strategy, enabling individuals at every level of an organisation to make sound strategic choices.