Integrates the theory and skills of intercultural communication with the practices of multinational organizations and international business. This title provides students with a general awareness of diverse world views, insights on understanding and overcoming cultural differences, and a clear path to international business success.

Gwyn demonstrates the centrality of discourse analysis to an understanding of health and communication. Focussing on language and communication issues he demonstrates that it is possible to observe and analyze patterns in the ways in which health and illness are represented and articulated by both health professionals and lay people.

This volume is designed to revolutionize the field of communication by identifying a broad ethical theory which transcends the world of mass media practice to reveal a more humane and responsible code of values. The contributors defend the possibility of universal moral imperatives such as justice, reciprocity and human dignity.

This book uses real student experiences and stories from patients to help students develop their communication skills throughout the three years of training, with a focus on how to develop person-centredness and compassionate and collaborative care.

A collection of papers dealing with communications research. To mark the twentieth anniversary of the "European Journal of Communication", the editors have selected 21 papers that make interventions in the field of media and communications. This book will be a useful research text for scholars in this field.

Praise for the First Edition: `A clear and concise introduction to comparative social policy. It provides students with a framework in which to analyze the British welfare regime and to compare it with those developed and developing elsewhere' - Hilary Graham, Professor of Applied Social Studies, University of Warwick In this extensively revised Second Edition, the British case is related to the experiences of the United States of America, Sweden, Germany and Ireland, and set in the context of policy issues within the European Union. This textbook provides a critical introduction to British and comparative social policy. Drawing on the comparative analysis of welfare regimes, the book show how the welfare systems of individual countries can only be understood thorugh exploring the wider global context. The chapters highlight the richness, complexity and dynamics of welfare regimes in different countries, while ar the same time considering shared features and trends. This text is a course book for The Open University course, Family Life and Social Policy (D311).

Walking the reader through the steps of statistical tests and providing data sets and screen shots from SPSS, this student-friendly book helps students to successfully use statistical tests in SPSS, interpret the results and also to understand statistical concepts.

Showing the cultural and institutional processes that have brought the notion of the 'consumer' to life, this book guides the reader on a comprehensive journey through the history of how we have come to understand ourselves as consumers in a consumer society and reveals the profound ambiguities and ambivalences inherent within.