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    Exploring Intercultural Communication: Language in Action

    £31.49
    £34.99
    Price-Match is available in-store for recommended titles in CCCU module handbooks
    ISBN: 9780415585514
    Products specifications
    Attribute nameAttribute value
    AuthorHUA ZHU
    Pub Date16/08/2013
    BindingPaperback
    Pages296
    Publisher: TAYLOR & FRANCIS LTD
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    This text begins by looking at the real-world problems associated with intercultural communication, then discussing intervention and how to engage with these concerns, before finally relating these practical issues to theoretical foundations.

    Routledge Introductions to Applied Linguistics is a series of introductory level textbooks covering the core topics in Applied Linguistics, primarily designed for those beginning postgraduate studies, or taking an introductory MA course as well as advanced undergraduates. Titles in the series are also ideal for language professionals returning to academic study. The books take an innovative 'practice to theory' approach, with a 'back-to-front' structure. This leads the reader from real-world problems and issues, through a discussion of intervention and how to engage with these concerns, before finally relating these practical issues to theoretical foundations. Additional features include tasks with commentaries, a glossary of key terms, and an annotated further reading section. Exploring Intercultural Communication investigates the role of language in intercultural communication, paying particular attention to the interplay between cultural diversity and language practice.
    This book brings together current or emerging strands and themes in the field by examining how intercultural communication permeates our everyday life, what we can do to achieve effective and appropriate intercultural communication, and why we study language, culture and identity together. The focus is on interactions between people from various cultural and linguistic backgrounds, and regards intercultural communication as a process of negotiating meaning, cultural identities, and - above all - differences between ourselves and others. Including global examples from a range of genres, this book is an essential read for students taking language and intercultural communication modules within Applied Linguistics, TESOL, Education or Communication Studies courses.