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Consumer Behaviour

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Consumer Behaviour 4ed

Paperback, 03/04/2019, £44.99
Informal yet academically rigorous in style, this fun textbook focuses on examples of international consumer behaviour in action, while striking a balance between sociological and psychological aspects of consumer behaviour.

Battle for the High Street: Retail Gentrification, Class and Disgust

Paperback, 22/01/2019, £54.99
This book analyses the social and cultural status of high streets in the age of recession and austerity.

Consumer Culture

Paperback, 30/04/2007, £34.99
Showing the cultural and institutional processes that have brought the notion of the 'consumer' to life, this book guides the reader on a comprehensive journey through the history of how we have come to understand ourselves as consumers in a consumer society and reveals the profound ambiguities and ambivalences inherent within.

Ethical Consumption: Social Value and Economic Practice

Paperback, 01/10/2014, £23.95
Increasingly, consumers in North America and Europe see their purchasing as a way to express to the commercial world their concerns about trade justice, the environment and similar issues. This ethical consumption has attracted growing attention in the press and among academics.

Consumer Behaviour

Paperback, 06/11/2014, £43.99
A new approach to teaching consumer behaviour, incorporating the latest issues in behavioural, psychological and sociological learning alongside new areas of research. Practitioner commentaries including Renault and Thinkbox, and extended case studies featuring Pinterest and Havaianas, place this fascinating subject firmly in a real world context.

Superfandom: How Our Obsessions are Changing How We Buy and Who We are

Paperback, 06/04/2017, £9.99
An in-depth look at the explosion of fandom, and how fans are transforming the future of business.
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