All Categories
    Filters
    Preferences
    Search

    Writing For Digital Media

    £47.69
    £52.99
    Price-Match is available in-store for recommended titles in CCCU module handbooks
    ISBN: 9780415992015
    Products specifications
    Attribute nameAttribute value
    AuthorCarroll, Brian
    Pub Date01/03/2009
    BindingPaperback
    Pages318
    Publisher: ROUTLEDGE
    Ship to
    *
    *
    Shipping Method
    Name
    Estimated Delivery
    Price
    No shipping options
    Availability: Out of Stock
    Teaches students how to write effectively for online audiences. This book helps students build an understanding of the ways that the Internet has introduced new opportunities for dynamic storytelling as digital media have blurred roles of media producer, consumer, publisher and reader.

    Writing for Digital Media teaches students how to write effectively for online audiences-whether they are crafting a story for the website of a daily newspaper or a personal blog. The lessons and exercises in each chapter help students build a solid understanding of the ways that the Internet has introduced new opportunities for dynamic storytelling as digital media have blurred roles of media producer, consumer, publisher and reader. Using the tools and strategies discussed in this book, students are able to use their insights into new media audiences to produce better content for digital formats and environments.


    Fundamentally, this book is about good writing-clear, precise, accurate, filled with energy and voice, and aimed directly at an audience. Writing for Digital Media also addresses all of the graphical, multimedia, hypertextual and interactive elements that come into play when writing for digital platforms. Learning how to achieve balance and a careful, deliberate blend of these elements is the other primary goal of this text. Writing for Digital Media teaches students not only how to create content as writers, but also how to think critically as a site manager or content developer might about issues such as graphic design, site architecture, and editorial consistency. By teaching these new skill sets alongside writing fundamentals, this book transforms students from writers who are simply able to post their stories online into engaging multimedia, digital storytellers.


    For additional resources and exercises, visit the Companion Website for Writing for Digital Media at: www.routledge.com/textbooks/9780415992015.