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    The SAGE Handbook of Service-Dominant Logic

    £135.00
    £150.00
    Price-Match is available in-store for recommended titles in CCCU module handbooks
    ISBN: 9781526402837
    Products specifications
    Attribute nameAttribute value
    AuthorVargo, Stephen
    Pub Date10/11/2018
    BindingHardback
    Pages800
    Publisher: SAGE PUBLICATIONS LTD
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    The SAGE Handbook of Service-Dominant Logic, edited by Robert Lusch and Stephen Vargo, is an authoritative guide to scholars across disciplines who are conducting or wish to conduct research on S-D logic.

    Service-Dominant Logic presents a major paradigm shift in thinking about value creation and markets, moving from a 'goods/product' logic to a logic that treats the process of service provision as the basis of all exchange, both commercial and social. This timely Handbook brings together chapters written by a stellar cast of expert authors from around the globe, arranged around eleven core themes, to provide a comprehensive overview of key issues, developments, debates and potential future directions for this dynamic field of study:


    Part 1: Introduction and Background


    Part 2: Value Cocreation


    Part 3: Service Exchange


    Part 4: Service Ecosystems


    Part 5: Institutions and Institutional Arrangements


    Part 6: Resources and Resource Integration


    Part 7: Actors and Practices


    Part 8: Innovation


    Part 9: Midrange Theory


    Part 10: Selected Applications


    Part 11: Reflections and Prospects



    This Handbook is an essential reference text for scholars, students, consultants and advanced practitioners across a wide range of business & management practices and academic disciplines.