Over 150 essential mantras for anyone interested in taking good pictures. In Photography Rules, Paul Lowe (expert photographer and lecturer) provides over 150 bite-sized dos and don'ts from the likes of Dorothea Lange, Don McCullin, Martin Parr, Rankin and Richard Avedon. Whether you're a complete beginner using your iPhone, looking to improve your DSLR skills or are already a professional, this book will give you insider tips inspired by the greatest photographers from history - as well as original pieces of advice from some of the most well-respected living photographers. Each of the pithy entries combines a specific rule with commentary from the author on how best to put the advice into practice. Chapters include: Making Photographs: Covering genre, composition, operational function, working with your subject, lighting, post-production and print. Being a Photographer: Insider guidance on attitude, creativity, understanding photography and finding your purpose. Professional Practice: Dos and don'ts about being a professional, working with clients, marketing yourself, developing your career, making money and collaborations. With succinct, accessible and engaging entries, expert advice from the author and original quotes from the some of the greatest living photographers - readers can either dip in at random or read religiously. This is the perfect introduction to photography for students, and will provide endless inspiration for amateurs and professional photographers alike.
