No Fear Finance: An Introduction to Finance and Investment for the Non-Finance Professional

"No Fear Finance" is an accessible guide to the essentials of the finance and investment sectors for individuals who may be approaching the subject for the first time, or who are coming to it from a non-finance background. Covering the fundamentals of finance - including an overview of business finance, the basics of accountancy, financial risk and investment vehicles - the book removes much of the fear experienced by many people when confronted with complex financial issues, and enables them to gain a clear understanding of the basic principles of finance, to which more complicated financial models can then be applied.