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    McDonaldization Revisited

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    £16.80
    £33.99
    Price-Match is available in-store for recommended titles in CCCU module handbooks
    ISBN: 9780275961046
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    AuthorALFINO, MARK, C
    Pub Date26/01/1998
    BindingPaperback
    Pages232
    Publisher: ABC-CLIO
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    This study examines the thesis of George Ritzer's book, "The McDonaldization of Society". It analyzes the premise of "McDonaldization" to provide theoretical discussions of the relationship between Ritzer's analysis and semiotics, critical theory, feminism and postmodernism.

    An international, multidisciplinary group of scholars examines the thesis of George Ritzer's popular book The McDonaldization of Society.

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