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Key Concepts in Event Management

Author: QUINN, BERNADETTE
Binding: Paperback
Pages: 208
Pub Date: 25/03/2013
ISBN: 9781849205603
Availability: Out Of Stock
Price-Match is available in-store for recommended titles in CCCU module handbooks
Quick overview A comprehensive and illuminating account of event and festival management. Written with academic rigour yet highly accessible, Quinn is an astute judge of what students want and need to study in this field.
£27.99
£25.19
Product description

In recent years we have seen an enormous growth of festivals and event activity and the literature within the field is consequently huge. In order to make sense of this rapid and dynamic development, students are dependent on a book that can lead them through the myriad of theoretical frameworks offered. This book naturally situates itself in the middle of this need, offering a comprehensive and illuminating account of the festival and event field. Written with academic rigour yet accessible at the same time, Quinn proves herself to be an outstanding communicator and stimulator of knowledge. International in content and timely in its up to date coverage of key topics, this will be an invaluable reference source for students from Event Management, Tourism and Leisure studies. It will also be of great use for students from Business Studies, Marketing, Cultural Studies and Geography.

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