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Introduction to Television Studies 3ed

Author: BIGNELL, JONATHAN
Binding: Paperback
Pages: 360
Pub Date: 31/10/2012
ISBN: 9780415598170
Availability: Out of Stock
Tutor: Jane Milton
Department: School of Media, Art & Design
Quick overview 'An Introduction to Television Studies' is a comprehensive introduction to the field. It provides resources for thinking about key aspects and introduces institutional, textual, cultural, economic, production and audience-centred ways of looking at television.
£32.99
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In this comprehensive textbook, now updated for its third edition, Jonathan Bignell provides students with a framework for understanding the key concepts and main approaches to Television Studies, including audience research, television history and broadcasting policy, and the analytical study of individual programmes. Features include: * a glossary of key terms * key terms defined in margins * suggestions for further reading * activities/assignments for use in class New and updated case studies feature: *'Every Home Needs a Harvey' ad * approaches to news reporting * television scheduling *CSI Crime Scene Investigation * animated cartoon series Individual chapters address: studying television, television histories, television cultures, television texts and narratives, television genres and formats, television production, television and quality, television realities, television you can't see, television audiences, beyond television.

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