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Exploring Corporate Strategy

Author: JOHNSON GERRY
Binding: Paperback
Pages: 881
Pub Date: 21/12/2009
ISBN: 9780273731566
Availability: Out of Stock
Price-Match is available in-store only for recommended titles in CCCU module handbooks
£50.58
£45.52
Product description

Over 750,000 students worldwide have used this best-selling book to understand and explore strategic management through their academic and professional careers. Available in two versions (Text and Text & Cases),Exploring Corporate Strategyhas established a reputation as a pre-eminent textbook in its field, based upon the expertise of authorship, range of cases, depth of commentary and wealth of supporting resources. The 8th edition builds on these strengths, including coverage of key topic areas in this fast-moving discipline such as internationalisation, innovation and entrepreneurship. It is written for students of Strategic Management at all levels.

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