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    Crafting & Executing Strategy: Text and Readings

    £25.99
    £52.99
    Price-Match is available in-store for recommended titles in CCCU module handbooks
    ISBN: 9780070183391
    Products specifications
    Attribute nameAttribute value
    AuthorThompson Jr, Arthur
    Pub Date16/02/2009
    BindingPaperback
    Pages640
    Publisher: MCGRAW-HILL
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    Presents the research findings from the literature and strategic practices of companies that have been incorporated to keep step with both theory and practice. This title includes a collection of 20 readings that amplify important topics in managing a company's strategy-making and strategy-executing process.

    Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 17e presents the latest research findings from the literature and cutting-edge strategic practices of companies have been incorporated to keep step with both theory and practice. The chapter content continues to be solidly mainstream and balanced, mirroring both the best academic thinking and the pragmatism of real-world strategic management.

    An attractive collection of 20 readings that amplify important topics in managing a company's strategy-making, strategy-executing process is included in this Text and Readings version to provide students with a taste of the literature of strategic management before tackling cases or simulation projects.