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    Brilliant Persuasion: Everyday techniques to boost your powers of persuasion

    £11.69
    £12.99
    Price-Match is available in-store for recommended titles in CCCU module handbooks
    ISBN: 9781292135731
    Products specifications
    Attribute nameAttribute value
    AuthorYoung, Stephen C.
    Pub Date20/01/2017
    BindingPaperback
    Pages288
    Publisher: PEARSON EDUCATION LTD
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    IT WOULD BE WONDERFUL IF YOU COULD ALWAYS ENSURE EVERYONE AGREED WITH YOUR WAY OF THINKING, WOULDN'T IT?



    You're already aware of how unlikely you are to progress at work, or "make a name for yourself" in life, if you struggle to get your ideas accepted by your prospects, your clients, your team, your boss, or your peers.



    Have you noticed how for some people it seems effortless, while the rest of us - maybe you, would benefit from a little help?



    Step by step, Brilliant Persuasion introduces you to a formidable selection of some of the most powerful persuasion techniques used by the most successful business men and women throughout the world.



    Using practical exercises that you will effortlessly adapt into your everyday speech, Brilliant Persuasion will ensure you:



    Naturally, lead people towards your way of thinking
    Quantum leap your negotiating skills
    Overcome objections
    Figure out the emotions behind your prospects' decision-making process and covertly use this to your advantage
    Understand and acquire the basic technics of the language of persuasion and how to quickly integrate them into everyday business and life scenarios
    Foster long-term trust, credibility, and resonant rapport
    Understand why some words are more persuasive than others
    Subliminally plant suggestions and ideas into the minds of others.